Talking about Your Un-Subscribers... We got a great question from a client this week about senior living email subscribers. And those who unsubscribe. It was a timely one for me personally. I've been doing a major overhaul of my Inbox. At my … [Read more]
Getting More Mileage from Your Senior Living Content
If you are one of our clients or a regular reader of our blog, you know we are always preaching this... senior living content is an asset. Not just a one-hit wonder. Your blog articles can have so much more life and use beyond your blog. We … [Read more]
Make Like a Kardashian: Shamelessly Promote Your Senior Living Blog Posts
Remember the Field of Dreams? Kevin Costner looking hot in a baseball uniform... The classic line, "If you build it they will come?" Don't fall in to the trap of thinking your senior living blog posts are a field of dreams. Nope. They aren't. If you … [Read more]
The Trust Factor in Your Senior Living Website
Hands up... how many senior living marketing and sales professionals out there follow Seth Godin? I know our crew has for many years. His advice is always spot on for our industry and most others. When this image popped up on Twitter, it made … [Read more]
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