Along with great senior living content marketing, Summer Fridays are something we are known for here at SCCS... If you are new to our blog, welcome! And a little background. Every summer we try to share a few of our favorite content marketing … [Read more]
Senior Living: The Reluctant Audience
In the interest of short attention spans during summer months (yes, ours and yours!) we are going to be sharing shorter topics for the next six weeks. Those we hope will help you learn something new about senior living content marketing, even if you … [Read more]
Are You Making it in to the Adult Child Influencer’s Consideration Set?
What We Know About the Adult Child Influencer Most of us know that the adult child plays an increasingly important role in the senior living decision. In fact, research shows the adult child influencer (ACI) and/or family caregiver make up nearly … [Read more]
Why You Need a Senior Living Blog
Are leads the only reason to have a senior living blog? This is a question we've received more than a few times in recent months. It seems there was a workshop somewhere out there recently where a presenter told the audience that lead generation … [Read more]
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