Is your senior living content working as hard as you are? It’s no secret that most providers are struggling with lower occupancy and shorter lengths of stay since the COVID-19 pandemic began. And recent news headlines continue to make it tough for families to feel confident about our industry. Marketing budgets are tight as a […]
Where to Find Free Photos for Your Senior Living Blog
Photos are a must when it comes to senior living blog posts. They add visual interest, while also breaking up big blocks of copy. That’s important so visitors don’t feel overwhelmed when they first see an article on your blog, especially those that look long and detailed. When it comes to senior living blogs, older […]
Use Google Autocomplete for Senior Living Blog Ideas
Searching for new ideas for your senior living blog posts? One way to explore new topics is by using Google’s Autocomplete feature. It’s a feature within Google Search that makes it faster to complete searches once you start to type. The system automatically generates predictions that save people time. And, yes, it is different than […]
Senior Living Anchor Text
We’re popping in today for a quick post to answer a question we’ve had a few times already in the new year. That is, what is anchor text? It’s a great and timely question to tackle as Google just clarified one important issue regarding anchor text. Here’s what you should know… What is Anchor Text? […]
The Senior Living “About Us” Pages
Are you using the early days of the new year to spiff up your website? One suggestion we have is to take a peek at your senior living community’s About Us page. You don’t have one? Yikes. That’s a problem. As is having one that just doesn’t share anything meaningful. Along with your Home page […]
Senior Living Content Inventory: Creating & Maintaining Yours
This week between the holidays is just awkward, right? Are you feeling a little sluggish from gobbling up too many holiday treats? Not sure what day it is? Running out of shows to watch on Netflix? Same here. So, this might be a good time to take on a project that doesn’t require you to […]
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