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Year End Senior Living Client THANK YOU

November 15, 2023

Can you believe the holidays are upon us again? Already! Where did 2023 go? That sounds like something the older generation says… is it? Maybe we spend too much time writing for seniors … Senior Living Client Thank You If you’ve been with us for a while, you may remember that we do a year-end […]

Filed Under: Assisted Living Content Tagged With: senior living clients

Keywords, Word Count, and Senior Living Websites

October 17, 2023

Have you been hearing a lot about Google’s Helpful Content Update? It has people panicking that their site will soon take a hit or freaking out because it already has. This most recent update from Google is designed to reward websites that searchers find useful. And to demote sites packed with content that’s purpose is […]

Filed Under: Uncategorized

Are Links Vital to Your Senior Living Website?

September 29, 2023

Is your Inbox filling up with “experts” trying to sell you link-building packages for your senior living website? Or people offering to write guest blog posts (often on completely unrelated topics) in exchange for a link, and allow you to do the same on their website? Ditto here at SCCS. All summer and fall long […]

Filed Under: Uncategorized Tagged With: link building, senior living SEO

The Partnership Between Senior Living & Content

August 22, 2023

Perfect partners: Senior living and content marketing industries Content marketing is an industry people still aren’t overly familiar with and don’t really understand. While we can be a wacky bunch here at SCCS, we know the work we do on behalf of senior living clients makes a meaningful difference. Done correctly, content marketing resources can […]

Filed Under: Uncategorized Tagged With: senior living content marketing

Assisted Living Leads Online: Are You Attracting Mid-Funnel Prospects?

May 31, 2023

Because I’m not a big believer in coincidence, two different conversations I had with clients last week struck a chord. They both related to generating assisted living leads online. One client is a regional referral agency (one really terrific group of senior advocates) in the Midwest and one is a regional assisted living provider in […]

Filed Under: Uncategorized

Senior Living Content Marketing And SEO Round Up

April 18, 2023

  Wow! It really has been a looong time since we did one of these posts… But there have been some really great articles about content marketing and SEO from folks we trust lately. So much so, that we thought it was time to round them up to share with you. Rounding Up Our Favorite […]

Filed Under: Assisted Living Content, Senior Living content, Senior Living Copywriting Tagged With: Assisted living content, senior living copywriters, senior living SEO

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Recent Posts

  • In Defense of the Em Dash In Senior Living Copywriting
  • Why AI Can’t Match the Senior Living Voice
  • Writing for an Older Audience: Clarity, Respect, and Engagement
  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions

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