Do you hear that?? It's the rumble of senior living marketing teams complaining about the rate increases referral agencies are starting to roll out. We've heard it, too. Many of our senior care clients aren't happy at the steep increases … [Read more]
Ask the Expert: Why Do Senior Living Search Results Vary So Much?
We get the best questions from our clients! Some are ones we think deserve a little more explanation here on our blog. This past week one of our assisted living clients posed a question to us that had been driving them nuts. The executive … [Read more]
Making Senior Living Emails Great Again (MSLEGA)
Email has gotten a bad rap lately... No, we won't be manufacturing any red hats and stumping on it's behalf, but we do want to encourage our colleagues to take another look at email. Sure some of the bad reputation email has gained is … [Read more]
Does Your Senior Living Website Have Good CRO?
What the hockey sticks is CRO you might be asking yourself? We had a call from the corporate marketing director for one of our newer assisted living communities this week. She'd received one of those spammy emails (followed by a few dozen phone … [Read more]
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