Once a year-ish we go through the painful fun-filled process of giving our website a facelift... We update our blog at least once a week and refresh a page or two here and there all year long. We think of it as the Botox between surgical … [Read more]
Recommended Reading for Senior Living Content Marketers
We are often asked what industry articles and publications people can read to get up to speed on senior living content marketing and stay ahead of the pack. It's a good question. Like you, we are inundated with industry information … [Read more]
Senior Living Leads, Pool Companies, and Game of Thrones
Are you a Game of Thrones fan? We have a fandom in this office, too. One of my personal favorite lines from the series started in the very first episode: Winter is coming. It's from House Stark and it is a warning to be constantly vigilant. … [Read more]
Are Your Senior Living Keywords Really Relevant?
We are seeing a lot of folks trying to rank for some crazy keywords lately... While it's great that your senior living site is ranking well, what's not so great is if you are spending money to rank well for keywords that just. don't. … [Read more]
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