Senior Care Content Specialists

Creating a Senior Care Content Library

Advice from the Obsessively Organized Senior Care Content Professionals Most of our clients and followers know that we are a fast-growing startup company. A few creative, experienced home care and senior living professionals who love the aging services world and enjoy developing content for it! Like most start-ups, we are developing systems for managing our […]

Creating a Senior Care Content Hub

The trials of redesigning a senior care content site I am in the process of updating our website. Whimper. Sigh. Wail. As much as I love this whole process of creation, I have to restrain myself from poking a stick in my own eye as I tackle this again for my own business. Yes, I […]

What NOT to Do With Your Senior Care Content

Advice from the Experts at Senior Care Content Development We spend a lot of time here at The Senior Care Specialists talking about what to do with your senior care content. We thought it was time to share some of our best advice on what NOT to do… Fail to Respect Your Audience. As a […]

Developing Great Senior Care Content is Like a Toby Keith Song

Great content is at the core of online relationships with families. Great senior care content needs to be a combination of three elements to succeed. It should be Educational – Informal – Conversational. Senior care content can help you build an online relationship that leads to a personal “What can we help you with Mrs. […]

Senior Care Content & the Upcoming Google Changes

More Changes Coming from Google Cue the music… Ch…Ch…Ch…changes… David Bowie I think? I confess. It’s a bit before my time. But it works here doesn’t it? Because more Google changes are in store for us this summer. The chatter in SEO circles has gotten louder since Matt Cutts shared his video on what to […]

Personas in Senior Care Content

To develop senior care content that engages decision makers, you need to understand who the decision makers are and what is important to them. One way we do that at The Senior Care Specialists is through the use of personas. They provide us with a means of developing a personality for our senior care target […]