Integrating senior living marketing efforts online and off… Digital marketing has created many opportunities. It’s never been easier for senior living marketing teams to generate leads. A well-crafted site that is consistently updated with quality content allows families to find you and see you as an expert. All at a cost that is much lower […]
Senior Living Leads: Are You Targeting Professional Referral Sources Online?
What is your strategy for targeting senior living professional referral sources online? <<<Crickets…>>>> Don’t feel too badly if your answer is that you don’t have a strategy for targeting senior living professional referral sources online. While we recommend it to senior living marketing teams often, few folks take us up on that advice. In addition […]
PSA: Senior Living Weekly Conference Call Etiquette
The Elephant on the Line: Surviving the Weekly Senior Living Conference Call The team at SCS consider ourselves to be a lucky bunch. We do what we love and are fortunate to have clients we adore. (Ok… with a few exceptions here and there!) So when we get funny requests or tricky questions from clients, […]
Is the Senior Living Sales Funnel Dead?
And we’re back this week with another Ten Minute Senior Care Content Marketing Tip! As is the case with most of our blog article topics, this one comes from a question we receive often from senior living or home care clients and colleagues. How has the Internet Changed the Senior Care Sales Funnel? For those […]
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