Senior Care Content Specialists

Is Facebook Worth the Time for Home Care and Senior Living Providers?

Frustrated by Your Senior Living or Home Care Facebook Reach? You are not alone. Every business owner has witnessed a significant decline in their reach since the fall of 2013 when Facebook first started rolling out changes. That includes our senior living and home care colleagues. The tough part is… you still have to stick […]

Senior Care Content Marketing Musts

10 Minute Senior Care Content Marketing Tip: Have More than Facebook Friends And we are back this week with another of our world-famous marketing tips for our followers  working on their senior living or home care content marketing strategy! Funny/not really funny thing happened to our pals at the Social Media Examiner this week… Despite […]

RankBrain Article Round Up for Senior Care Providers

While we try to make our blog articles fun to read, there are just some topics we can’t find a way to make humorous. Like this latest update from our pals at Google. Its name is, RankBrain. (I know… it’s a Google update that doesn’t have a critter name like we’ve all gotten used to […]

Tips for Using Facebook to Promote Senior Care Holiday Festivities

Are you seeing Christmas trees in windows around your neighborhood already? Since long before the pumpkins came out to play I’ve been forced to stare at one straight out my office window. It’s given me a few hives many days. Like today, for example. Then until I snap back to reality and remember… it’s only […]

Using Caregiver Insight to Creating Winning Senior Care Content

The crew here at SCS spends a considerable amount of time talking about, researching and reviewing any information we can find to help us better understand the senior care decision journey. Understanding the path that older adults and their families take helps us to identify the pain points along the way. We then create content […]