Most of us who work on the marketing and sales end of the senior living industry love our statistics. As the focus in our industry continues to shift to more time and resources being spent employing digital strategies, those numbers become more important than ever. And senior living decision stats can make a big difference […]
Summer Fridays & Senior Living Content Team
Senior Living Content Team Plans for “Summer Fridays” Can you believe it’s almost the end of May already? That means this senior living content team is just a few days away from kicking off our Summer Fridays! If you are new to The Senior Care Specialists, our crew uses Friday afternoons to plot, plan, learn […]
Senior Living Update on Google Character Limit Change
The only constant in Google-land is change. From algorithm updates like Panda, Penguin and Hummingbird to RankBrain, the fine folks at Google are always working to improve users’ search experience. The most recent one involves a Google character limit change. If you are responsible for creating assisted living content for your company’s website, this is […]
It’s Time to Get Your Senior Living Blog Rolling
So I was on a webinar with a few hundred senior living professionals last week and they did a survey. You know those surveys that folks who host webinars (me included) love to include? Well one of the questions was how many people had a senior living blog. Great question! I almost spit my Green […]
Changes to Your Senior Living Business Page on Facebook
Are you struggling to figure out how to find what you need after Facebook made another round of changes? How the heck can you maneuver your way around your senior living business page on Facebook? We’ve heard a serious amount of grumbling about these changes and that’s just in our own offices! Facebook says it’s […]
Senior Living Website Fun Facts
Don’t you just love a good statistic? Senior living website stats are especially fun for us. And sometimes when you find the stats you need, they speak for themselves. Like these two great ones from our friend Debbie Howard, the CEO of Senior Living SMART. Fun Facts About Senior Living Website Visitors 87% of all […]
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