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The Senior Living Decision Stats You Need to Know

June 7, 2016

Most of us who work on the marketing and sales end of the senior living industry love our statistics. As the focus in our industry continues to shift to more time and resources being spent employing digital strategies, those numbers become more important than ever. And senior living decision stats can make a big difference […]

Filed Under: Assisted Living Content, Senior Care Content, Senior Living content, Uncategorized

Summer Fridays & Senior Living Content Team

May 31, 2016

Senior Living Content Team Plans for “Summer Fridays” Can you believe it’s almost the end of May already? That means this senior living content team is just a few days away from kicking off our Summer Fridays! If you are new to The Senior Care Specialists, our crew uses Friday afternoons to plot, plan, learn […]

Filed Under: Assisted Living Copywriting, Senior Care Inbound Marketing, Senior Living content, Uncategorized Tagged With: content marketing blogs

Senior Living Update on Google Character Limit Change

May 24, 2016

The only constant in Google-land is change. From algorithm updates like Panda, Penguin and Hummingbird to RankBrain, the fine folks at Google are always working to improve users’ search experience. The most recent one involves a Google character limit change. If you are responsible for creating assisted living content for your company’s website, this is […]

Filed Under: Assisted Living Content, Senior Care Content, Senior Living content, Uncategorized Tagged With: Google character limit

It’s Time to Get Your Senior Living Blog Rolling

May 17, 2016

So I was on a webinar with a few hundred senior living professionals last week and they did a survey. You know those surveys that folks who host webinars (me included) love to include? Well one of the questions was how many people had a senior living blog. Great question! I almost spit my Green […]

Filed Under: Uncategorized Tagged With: senior living blog

Changes to Your Senior Living Business Page on Facebook

May 10, 2016

Are you struggling to figure out how to find what you need after Facebook made another round of changes? How the heck can you maneuver your way around your senior living business page on Facebook? We’ve heard a serious amount of grumbling about these changes and that’s just in our own offices! Facebook says it’s […]

Filed Under: Assisted Living Social Media, Senior Care Social Media, Senior Living Social Media, Uncategorized Tagged With: Facebook changes

Senior Living Website Fun Facts

May 3, 2016

Don’t you just love a good statistic? Senior living website stats are especially fun for us. And sometimes when you find the stats you need, they speak for themselves. Like these two great ones from our friend Debbie Howard, the CEO of Senior Living SMART. Fun Facts About Senior Living Website Visitors 87% of all […]

Filed Under: Assisted Living Content, Senior Living content, Uncategorized Tagged With: senior living websites

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Recent Posts

  • In Defense of the Em Dash In Senior Living Copywriting
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  • Create Compelling Senior Living Content Using Questions

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