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Are You Making the Most of Your Senior Living Influencers?

August 28, 2018

Suzie the Senior Living Influencer Are you making the most of your community’s senior living influencers when you are developing your content marketing strategy? Can you believe summer is nearly over? With the end of summer comes the final segment of our 10-Minute Content Marketing Tips…  This week we wanted to use our time to […]

Filed Under: Uncategorized Tagged With: senior living content, senior living persona

The Future is Female: Is Your Senior Living Content Ready?

August 14, 2018

Would you be surprised to learn that middle-aged and older women account for about 85% of consumer purchases in this country? Those of you with pre-teen and teen aged daughters might be scratching your head at that! If you’ve been with us for a while, you know we do a host of planning and strategizing […]

Filed Under: Senior Living Content Strategy Tagged With: content strategy, marketing plan

Does Social Media Pump Up Your Senior Living SEO?

August 7, 2018

A question we are often asked is whether or not social media increases your senior living SEO? We have so many clients who are sick to death of social media. The politics and fighting on Facebook and Twitter, not to mention the sheer amount of false information and bots, are definitely off-putting. The unfortunate part […]

Filed Under: Senior Living Content Strategy, Senior Living Social Media, Uncategorized Tagged With: senior living SEO

Senior Living News Release & SEO Value

July 31, 2018

Can you believe summer is drawing to a close already? That means we only have a few more weeks of our 10-minute content marketing tips. This week we are taking time to talk about the senior living news release and Newsroom. Why is that you might be wondering? If you’ve followed us for a while, […]

Filed Under: Senior Living content, Uncategorized Tagged With: senior living news release, senior living newsroom

Senior Living Holiday Content: The Planning Starts Now

July 17, 2018

In today’s 10 minute content marketing update we’re discussing senior living holiday content… Yep, Christmas in July comes to SCCS again. That’s because the holidays are a season of year when families reunite. For some, it’s the first time they’ve been together in many months. Adult children are often surprised by an aging parent’s physical […]

Filed Under: Assisted Living Content, Senior Living content, Uncategorized Tagged With: holidays

Senior Living Lead Magnet – Part 2

July 10, 2018

We’re picking up where we left off talking about senior living lead magnets last week. If you missed part one, jump back here and read it first. In this week’s 10 Minute Content Marketing tip we finish up by talking about the elements that make up a successful lead magnet strategy.  Here’s what you need […]

Filed Under: Assisted Living Content, Senior Living content, Uncategorized

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Recent Posts

  • In Defense of the Em Dash In Senior Living Copywriting
  • Why AI Can’t Match the Senior Living Voice
  • Writing for an Older Audience: Clarity, Respect, and Engagement
  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions

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