Every year we share important nuggets gleaned from the annual Caring.com family caregiver survey. It’s filled with great information for senior living organizations. Among the many reasons you should review the survey results is that it will help you learn more about family caregiver struggles. You can use it to create content that addresses those […]
Focus on Treats Not Tricks for Senior Living SEO
Are you heading out for the annual candy grab in your community tonight? It is something of a curious custom isn’t it? Dressing your kids up and taking them to strangers homes to beg for candy? Ask any of your pals who live outside the States and they will share their befuddlement about Halloween with […]
The Scarcity Principle and Senior Living Content
Have you heard of the scarcity principle? You may know what it is but not the official name for it.. Here are a few examples you might encounter in your everyday life: Those super fun “bonus” bags and makeup Lancome gives out during “limited times” That little pop up that comes on your screen when […]
Why Your Senior Living Blog Needs an Editor
We are celebrating our Senior Editor/Co-Founder Sharon’s birthday today!! While we won’t share her age, we will share a bit about the role she plays with our organization and why you need an editor for your senior living blog… If you’ve spent any amount of time online, you probably have already discovered a few reasons […]
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