Is it just me or does it seem like Fridays in July are tough days to get any work done? At least for those of us trying to work. Most everyone I know, including our clients, is out sailing or swimming. Team SCS has been using these days to work on … [Read more]
Christmas in July: Is Your Assisted Living Content Ready for the Holiday Rush?
I’m dreaming of a white Christmas. Seriously. A sprinkling of the white stuff sounds better than the near triple digit heat wave we have here in Ann Arbor. And much like retailers who are gearing up for the holiday rush, so too are we at SCS. Those … [Read more]
Finding Assisted Living Leads Earlier: Challenges & Advice
I had a conversation with a friend this week who works for a large regional assisted living company. Like the duck commander himself, she is happy, happy, happy that occupancy in her competitive markets is picking up. But she is frustrated that many … [Read more]
A Content Marketing Success Story
I’m always on the hunt to see how content marketing leaders outside of the senior care and aging services industries create their strategy and tools. That means I read websites alot differently than most people probably do. Take this past weekend for … [Read more]
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