Integrating senior living marketing efforts online and off... Digital marketing has created many opportunities. It's never been easier for senior living marketing teams to generate leads. A well-crafted site that is consistently updated with … [Read more]
The Senior Living Content Debate: Quality or Quantity?
The great senior living content debate wages on... When it comes to creating senior living content, not many teams have time to generate a lot of it in-house. Between phone calls and tours and sales calls and special events, your days are … [Read more]
Atomizing Senior Living Content
One of the latest buzz words in the content industry is "atomizing." Atomizing content is being used to describe taking a big piece of content or idea and busting it up in to smaller pieces. Atoms. The senior living industry lends itself … [Read more]
Outbound Links Matter, Too
There's always a lot of discussion about links when the talk turns to SEO and how you can pump yours up. While many senior living providers try to find ways to get other sites to link to their site, inbound links aren't the only ones that have … [Read more]
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