Remember the Field of Dreams? Kevin Costner looking hot in a baseball uniform… The classic line, “If you build it they will come?” Don’t fall in to the trap of thinking your senior living blog posts are a field of dreams. Nope. They aren’t. If you use keywords and phrases, they will definitely help your […]
Senior Living & the Grammar Revolution
The day our senior living editors think of as Christmas and Hanukkah all rolled in to one is upon us. I’m talking National Grammar Day folks… celebrated annually on March 4th. This year we are dubbing it our Grammar Revolution kick off. Yep… it really is a thing. National Grammar Day is the day we […]
Senior Living Website & First Impressions
How long do you have to grab someone’s attention online? We’ve talked a lot about first impressions and the experience your senior living website creates. So this Google thought-of-the week seemed appropriate to share. If you are working on giving your senior living website a tweak or a complete facelift (like we are doing!) for […]
The Senior Living Sales Funnel and Content Marketing
It’s lonely at the top of the senior living sales funnel. While most of the senior living providers we talk with these days have jumped on the content marketing train, many of them are still looking for the quick move-ins. We know they are out there, but they are often older adults who are in […]
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