If you are one of our clients or a regular reader of our blog, you know we are always preaching this… senior living content is an asset. Not just a one-hit wonder. Your blog articles can have so much more life and use beyond your blog. We have several clients who do a great job […]
The Trust Factor in Your Senior Living Website
Hands up… how many senior living marketing and sales professionals out there follow Seth Godin? I know our crew has for many years. His advice is always spot on for our industry and most others. When this image popped up on Twitter, it made me think about how important it is that families trust whatever […]
Senior Living & the Grammar Revolution
The day our senior living editors think of as Christmas and Hanukkah all rolled in to one is upon us. I’m talking National Grammar Day folks… celebrated annually on March 4th. This year we are dubbing it our Grammar Revolution kick off. Yep… it really is a thing. National Grammar Day is the day we […]
Changing the Conversation about Senior Living
Show of hands… who out there misses Mad Men? Ditto! And it’s not just because Jon Hamm is so… Jon Hamm. It’s because advertising, PR and marketing all looked so cool through the lens of Mad Men. Seriously – bourbon carts in the office? And drinking it before breakfast?? Not to mention the fog of […]
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