Wow! It really has been a looong time since we did one of these posts… But there have been some really great articles about content marketing and SEO from folks we trust lately. So much so, that we thought it was time to round them up to share with you. Rounding Up Our Favorite […]
How to Write Senior Living Meta Descriptions
Are you confused about senior living meta descriptions? You aren’t alone. While they can impact search optimization, they don’t influence ranking directly. Did that last sentence leave you scratching your head even more? We get it. That’s why we decided to dig into meta descriptions on the SCCS blog today. First, we’ll chat about why […]
Should You Bold Blog Posts for Better SEO?
Remember back in the olden days when we were in college and used highlighter on every single page in our books? There was a fine line between highlighting too much and not highlighting enough of the important stuff. The same holds true when it comes to using bold on blog posts and web copy. We’ve […]
Does Your Senior Living Content Lead to a Dead End?
Connected content builds trust. Those of us working in the senior living industry know there’s no single lane highway running from an older adult’s home to your community. Metaphorically speaking. There are off ramps, traffic jams, and red lights along the way. The same holds true for visitors to your website. Seniors and their adult […]
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