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The Senior Care Grammar Police

January 17, 2014

I just ordered this fun mug for our Grammar Police Editor, Sharon. Her kids will tell you she’s been not so silently doing this to them their entire lives. The Senior Care Content Specialists team feels lucky to have her (and her red pen) around… As Sharon will tell you, it is tough to write […]

Filed Under: Assisted Living Content, Home care content, Senior Care Content, Senior Living content, Uncategorized Tagged With: grammar

Senior Care Content Round-up

December 1, 2013

We thought it was time to share another round of SEO and senior care content resources with our assisted living, in-home care and senior care colleagues this week. Here is what The Senior Care Specialists have been reading lately… We hope it helps you continue learning more about content development and in-bound marketing. As many […]

Filed Under: Assisted Living Content, Assisted Living Copywriting, Home care content, Senior Care Content, Senior Care Marketing, Senior Living content Tagged With: In-bound marketing

How to Perform a Senior Care Content Audit

November 19, 2013

Are you already feeling the pain of the end of the year time crunch? We definitely are. As the calendar year winds down, we’ve been helping many of our senior care clients and partners perform content audits. It is a fairly comprehensive and—Yes—kind of painful process. But like adding kale and spinach to your perfectly […]

Filed Under: Assisted Living Content, Senior Care Content, Senior Living content Tagged With: senior care copywriters

Senior Care Content Planning for 2014: Building on Client Success

November 1, 2013

  Are you busy finalizing plans for 2014? Us too! We are in the final stages of putting together content plans for each of our senior living and aging services clients. We’ve been evaluating what senior care content is connecting with the families of older adults and what changes we need to make. All while […]

Filed Under: Assisted Living Content, Assisted Living Copywriting, Home care content, Home care Copywriting, Senior Care Content, Senior Care Marketing, Senior Living content, Senior Living Copywriting

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  • Why AI Can’t Match the Senior Living Voice
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  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions
  • Meeting Your Senior Living Audience With Content

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