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Create Better Quality Senior Living Content

May 30, 2018

  Do better than you can get away with. I saw this quote floating around Twitter a few weeks ago and it stuck with me. Now that aging services providers are embracing content marketing, agencies “specializing” in senior care are popping up all over looking for quick cash grabs. Because many industry leaders aren’t quite […]

Filed Under: Assisted Living Content, Assisted Living Copywriting, Senior Living content, Senior Living Copywriting Tagged With: content marketing

Re-Purposing Senior Living Content

May 8, 2018

Are you re-purposing your senior living content? We’ve talked about this topic over and over on our blog. From using blog articles to develop senior living e-books and guides to creating press releases, you can get a lot of mileage from re-purposing senior living content. One way we see our clients getting good results is […]

Filed Under: Senior Living content, Uncategorized Tagged With: re-purpose content

Creating Helpful Senior Living Content

April 24, 2018

Creating helpful senior living content requires insight. Every provider needs to create helpful senior living content. When we first begin working with a new client or when we are mapping content for existing clients, one barrier we often have to overcome is “assumptions.” After working in the industry for a while, many of us assume […]

Filed Under: Senior Living content, Uncategorized Tagged With: evergreen senior care content, senior living prospects

Go for the Gold: Senior Living Premium Content

February 11, 2018

Are you reading this from your iPad watching the Olympics? Ditto over here. It’s such a nice break from the political craziness that has taken over our televisions since last year’s election isn’t it? Over the last six years, we’ve tackled many senior care content topics on our blog. (Yikes! It’s hard to believe we […]

Filed Under: Senior Living content Tagged With: premium senior living content

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Recent Posts

  • In Defense of the Em Dash In Senior Living Copywriting
  • Why AI Can’t Match the Senior Living Voice
  • Writing for an Older Audience: Clarity, Respect, and Engagement
  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions

Create Content that Generates Qualified Leads

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