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The Senior Living Tour: A Look Beyond the Pretty Lobby

April 23, 2015

  What do Senior Living Visitors Really Think? If you’ve ever tried to sell your house, you know how frustrating the whole process can be. All the cleaning and spiffing up. Shipping the family dog off to grandma’s house. Buying all those fresh flowers to arrange around your home. Then nothing. Zilch. Nada. Nothing. You […]

Filed Under: Assisted Living Industry, Assisted Living Marketing, Senior Living Marketing, Uncategorized Tagged With: tour assisted living

Podcasts for On-the-Go Senior Care Marketing Managers

January 20, 2015

The Life of a Senior Care Marketing Manager… Senior care marketing managers who have worked at the regional or divisional level of an organization probably have more than a few things in common. We know which airports have the longest security lines… Hello Detroit! We know which airports have the best shopping… You will be […]

Filed Under: Assisted Living Marketing, Home Care Marketing, Senior Care Marketing, Uncategorized Tagged With: podcasts, senior living marketers

Facebook and Senior Living: What Marketers Should Know

November 12, 2014

It is that time again… No, we aren’t talking about the SNOW predicted for today. Ugh. It seems way too early for that. It is time for another round-up! We know…we know. The time has also come to create a better round-up graphic. That task is on “the list.” You have one of those lists […]

Filed Under: Assisted Living Marketing, Senior Care Social Media Tagged With: Facebook, senior care on Facebook

New Feature Series on Senior Living Lead Generation

September 30, 2014

We are excited to be kicking off a new feature on our blog this week! “A Conversation with…” will spotlight thought leaders in different areas of content marketing, SEO, SEM, and digital. We are hoping to zero in on people and companies that are doing great things with inbound marketing, especially those working in the […]

Filed Under: Assisted Living Marketing, Senior Care Inbound Marketing, Senior Care Marketing Tagged With: senior living lead generation

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Recent Posts

  • Why AI Can’t Match the Senior Living Voice
  • Writing for an Older Audience: Clarity, Respect, and Engagement
  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions
  • Meeting Your Senior Living Audience With Content

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