Have you heard of mobile-first indexing? For more than a year Google has been testing mobile-first indexing. Now the official word is they are ready to roll it out for everyone this spring summer sometime soon. What the heck does that mean for your senior living website? In a nutshell, it means that Google’s search […]
Editing Senior Living Content & Why You Need Your Own Process
A clear case for senior living editors… One of our clients sent us a copy of the e-newsletter above last month. They used to be a client of one of our competitors and still receive their e-newsletters. A leading reason they dropped the agency was lack of editing skills. Editing senior living content is a […]
Re-Purposing Senior Living Content
Are you re-purposing your senior living content? We’ve talked about this topic over and over on our blog. From using blog articles to develop senior living e-books and guides to creating press releases, you can get a lot of mileage from re-purposing senior living content. One way we see our clients getting good results is […]
How Frequently Do You Need to Post to Your Assisted Living Blog?
Blog Post Frequency How frequently should you post to your senior living blog? This is a question we receive almost every week. And, quite honestly, it’s always been a difficult one to answer. Primarily because Google hasn’t been very straight up in providing answers. We know that Google likes fresh content to be added to […]
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