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Senior Living Personas versus Target Audience

May 21, 2019

We received an interesting question last week… A blog subscriber asked us if there is a difference between a senior living persona and the senior living target audience. It was a great question and one we haven’t addressed before on our blog. While we’ve talked about senior living personas before, we haven’t talked about how […]

Filed Under: Senior Care Content, Uncategorized Tagged With: senior living persona

Are You Making the Most of Your Senior Living Influencers?

August 28, 2018

Suzie the Senior Living Influencer Are you making the most of your community’s senior living influencers when you are developing your content marketing strategy? Can you believe summer is nearly over? With the end of summer comes the final segment of our 10-Minute Content Marketing Tips…  This week we wanted to use our time to […]

Filed Under: Uncategorized Tagged With: senior living content, senior living persona

Recent Posts

  • Why AI Can’t Match the Senior Living Voice
  • Writing for an Older Audience: Clarity, Respect, and Engagement
  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions
  • Meeting Your Senior Living Audience With Content

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