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“What’s the Deal with Headlines in Senior Care Content?”

January 7, 2016

Kicking Off our New “Question of the Week” Series If you follow us on Facebook (and you are right?), you may have noticed our teaser about this new series. Our “Question of the Week” we’re calling it. (Although this week’s question of the week really should be… how many pounds did you pack on the […]

Filed Under: Assisted Living Copywriting, Home care Copywriting, Senior Living Copywriting, Uncategorized Tagged With: Headlines

It’s Our Birthday! Join our Virtual Birthday Party…

January 4, 2016

We’re Hosting our Own Virtual Birthday Party and You’re Invited! Yep…we are breaking the golden rule of blogging and making this all about us! Because The Senior Care Specialists is 4 years old this month… (insert party horn noises here!) To show our appreciation for all of our fabulous clients, we ingeniously developed the idea […]

Filed Under: Assisted Living Social Media, Home Care Social Media, Senior Living Social Media, Uncategorized Tagged With: Virtual Birthday Party

Take the Senior Living and Home Care Content Pledge

December 15, 2015

Raise your right hand… C’mon… go ahead. No one is looking! Now repeat this pledge out loud: “I (insert your name) pledge to never EVER use the phrase ‘Content is King’ again from this day forward.” Seriously. The phrase started out as a way to convey how important quality content is for your senior living […]

Filed Under: Assisted Living Content, Home care content, Senior Care Content, Senior Living content, Uncategorized Tagged With: take the pledge

Big Hair, Rhinestones, #GivingTuesday and the Holidays

December 1, 2015

Can you believe the holidays and #GivingTuesday are here again? The elves at SCS are busy planning some fun and exciting things for 2016! But we wanted to take time out to say THANK YOU to our fabulous clients. 2015 has been a banner year for us because of each of you! In your honor, […]

Filed Under: Uncategorized Tagged With: client appreciation, home care clients, senior living clients

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Recent Posts

  • In Defense of the Em Dash In Senior Living Copywriting
  • Why AI Can’t Match the Senior Living Voice
  • Writing for an Older Audience: Clarity, Respect, and Engagement
  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions

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