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The Senior Living “About Us” Pages

January 10, 2023

Are you using the early days of the new year to spiff up your website? One suggestion we have is to take a peek at your senior living community’s About Us page. You don’t have one? Yikes. That’s a problem. As is having one that just doesn’t share anything meaningful. Along with your Home page […]

Filed Under: Senior Care Content, Senior Living Marketing, Uncategorized Tagged With: senior living About Us, website storytelling

Senior Living Content Inventory: Creating & Maintaining Yours

December 27, 2022

This week between the holidays is just awkward, right? Are you feeling a little sluggish from gobbling up too many holiday treats? Not sure what day it is? Running out of shows to watch on Netflix? Same here. So, this might be a good time to take on a project that doesn’t require you to […]

Filed Under: Assisted Living Content, Senior Living Content Strategy, Uncategorized Tagged With: content inventory, content map, editorial calendar

Holiday Donation to Mucinous Ovarian Cancer Coalition

November 29, 2022

Once again this holiday season, SCCS has donated to the Mucinous Ovarian Cancer Coalition (MOCC) in honor of our clients. It’s an organization that each of us personally support. If you are new to us since last year’s contribution, please take 2 minutes to learn more about this inspiring, 501(c)(3) organization. When Ovarian Cancer Strikes […]

Filed Under: Uncategorized Tagged With: MOCC, Mucinous Ovarian Cancer Coalition

How to Write Senior Living Meta Descriptions

October 25, 2022

Are you confused about senior living meta descriptions? You aren’t alone. While they can impact search optimization, they don’t influence ranking directly. Did that last sentence leave you scratching your head even more? We get it. That’s why we decided to dig into meta descriptions on the SCCS blog today. First, we’ll chat about why […]

Filed Under: Senior Living content, Uncategorized Tagged With: keywords, meta description

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Recent Posts

  • In Defense of the Em Dash In Senior Living Copywriting
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  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions

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