Many of the websites we see have a senior living content strategy that focuses only on the top of the funnel. (While we aren’t necessarily onboard with referring to content in terms of a funnel, we know much of the senior living industry uses that terminology.) Attracting and engaging families early in the process is […]
Naughty or Nice: Can SEO Help Your Senior Living Website Rank Better?
The black hat SEO guys seem to be making the rounds again. Unfortunately, their bag of “gifts” isn’t as much fun as Santa’s likely was. Every year or two it happens. Black hat SEO guys get their hands on a list of senior living providers and leadership teams and blast out email campaigns. It usually […]
SEO & The Senior Living Website
As our 6th year in business draws to a close, we are receiving more questions than ever before about SEO and senior living websites. That feels like progress to us! When we started six years ago, content marketing wasn’t even on the radar of many senior living providers. When this graphic from SEO guru Bruce […]
Thanking the Senior Living Industry: All Is Merry & Bright
We’re hitting the pause button today to say THANKS to each of you… As our 6th year in business draws to a close, we want to take time to thank those of you who’ve joined us on our journey. When we started in 2012, not many senior living providers were onboard with content marketing. We’ve […]
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