Are you telling the stories of senior living on your website and blog? Or are you just listing each community’s features and benefits? As more and more providers are realizing the benefits of content marketing, the competition for creating great visitor experiences has significantly ramped up. One way to help separate your website or blog […]
Should You Publish Assisted Living Prices on Your Website?
We are really stepping in to it this week aren’t we? Whether or not to publish assisted living prices is such a hot topic even the ladies on The View would avoid it! Whenever this topic comes up, we have people who are ready to fight us about our answer. We come down on the […]
Are You Cannibalizing Your Senior Living Keywords?
Remember him? Who could forget Hannibal the Cannibal. We are struggling with a bit of cannibalization of our own these days: senior living keyword cannibalization. Because our niche is so small, we have a tendency to write blog posts that involve many of the same keywords and phrases. While we usually catch our mistake during […]
Why You Need Premium Senior Living Content
We are often asked what mistakes we see senior living providers making with their content. It’s a tough question to answer for many reasons. Lately, however, our response has been to encourage senior living providers to spend time and effort capturing subscribers. As social media platforms have primarily become places for people to fight about […]
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