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No, We Can’t SEO Your Blog Post

December 17, 2019

We receive a lot of email from blog subscribers and visitors. And SEO has been a hot topic lately… One question that’s popped up more than a few times lately is asking if we offer any services to “SEO” blog posts. Apparently there are companies offering to take a list of generic industry keywords and […]

Filed Under: Senior Living content, Senior living SEO, Uncategorized Tagged With: SEO for senior living

Addressing the WSJ Article on Google Search Algorithms

December 3, 2019

In mid- November, the Wall Street Journal published what seemed to be a blockbuster story on Google search algorithms. I say seemed to be because…well…the authors got a lot wrong. At least according to leading search experts. Google vs. Wall Street Journal From blacklists to using sub-contractors to shape what you see, WSJ lobbed some […]

Filed Under: Senior living SEO, Uncategorized Tagged With: Google

Editing Tools for our Senior Living Colleagues

November 19, 2019

This week’s blog post is compliments of the SCCS editing crew… It’s in response to a question we often receive… what editing tools do you recommend? We know a lot of our clients write short, stories and community invites for their blog and news rooms. They are usually just a paragraph or two written in […]

Filed Under: Assisted Living Content, Uncategorized Tagged With: senior living content

Are Your Senior Living Prospects Silently Judging You?

November 5, 2019

How do you evaluate businesses and services you find online? It’s a question many in senior living haven’t really been honest answering as it relates to their own business. You do know that your senior living prospects are judging you right? Many times getting a website and a blog “done” seems to be the ultimate […]

Filed Under: Senior Living content, Uncategorized Tagged With: senior living prospects

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Recent Posts

  • In Defense of the Em Dash In Senior Living Copywriting
  • Why AI Can’t Match the Senior Living Voice
  • Writing for an Older Audience: Clarity, Respect, and Engagement
  • The Curse of Knowledge & Senior Living Copywriting
  • Create Compelling Senior Living Content Using Questions

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