Are you bombarded with requests for paid guest posts? Same. Rarely does a day go by without some random company selling some loosely related device hitting us up for a paid guest post on our site. While it’s easy to see how some might benefit our blog subscribers, it’s still never felt legit for us […]
To Gate or Not to Gate Assisted Living Content
To gate or not to gate assisted living content… As more senior living providers are discovering their websites are the primary driver of leads during the COVID-19 pandemic, we find ourselves answering a few of the same questions over and over again. One we thought was good to address here on our blog is what […]
Senior Care Inquiries During COVID-19: Driven by Digital
The COVID-19 pandemic has changed the way we market aging services. We know senior care inquiries have taken a dramatic decline since the crisis began this spring. We always like to share solid data and research when we come across it, and this update from Enquire is one we thought you would find helpful. The […]
Senior Living Content: It’s a Relationship Not a One Night Stand
Does your senior living content scream “one night stand” or “we’re looking for a relationship?” Aging services content marketing isn’t a one-hit wonder. It’s not a one and done or a one night stand. A mistake we see fairly often is when a senior living provider or home care agency creates a great website and […]
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