This week between the holidays is just awkward, right? Are you feeling a little sluggish from gobbling up too many holiday treats? Not sure what day it is? Running out of shows to watch on Netflix? Same here. So, this might be a good time to take on a project that doesn’t require you to […]
Inclusion and Diversity in Senior Living Content
Is a lack of inclusion or diversity in your senior living content costing you leads? We’re gonna say the answers is a big ‘ole YES for almost every provider out there. While some companies are leaning in the right direction, few are doing so in any kind of meaningful way. That means you need to […]
Senior Living SEO: Does It Help to Optimize One Page?
We’ve heard from more than a few small to mid-size independent and assisted living providers in the last year who are struggling to improve their site rank. Money remains tight for most marketing teams—obviously—because of the COVID-19 pandemic. But, the need to drive more digital referrals is stronger than ever. People we’ve spoken with know […]
Senior Living, Content Marketing, And COVID-19
What a year it has been! The last twelve months have been challenging for everyone, including our friends in the senior living industry. As more people in this country and around the world are fully vaccinated, it finally seems as if there is reason to be hopeful. So how do we shift our content marketing […]