The end of an era in late night television is upon us. Tomorrow night is David Letterman’s final farewell. We share the same birthday, Dave and I, albeit a few decades apart. While I love both the Jimmys and watch them regularly, I’m still a fan of Dave’s smart*ss humor, his spot on timing and […]
What Senior Living Marketers Should Know About the New Google Update
Happy St. Patrick’s Day to all our home care and senior living friends out there! Are ye donning yer green today? (Yeah… I know…that may be more pirate than Irish…) Legend has it you will be invisible to the shenanigans of those little leprechauns if you wear green on St. Paddy’s day! We thought we […]
What Senior Living Marketers Can Learn from Frank Underwood
I’m a bit bleary eyed today. We had yet another winter snow storm this weekend that left us trapped indoors. #SoOverWinter The good news was that Netflix released the new season of House of Cards in time to save us. Between us, HOC is like chocolate for me. I’m just not disciplined enough to leave […]
Insight for Understanding What the Family Caregiver Needs
Our colleagues at Caring.com released the results of their 2014 Senior Care Cost Index survey this week. While the goal of the project was to measure the financial impact of caring for a senior loved one, the results contained more than just the cost of caring for seniors. In it were some real nuggets of […]
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