Are you struggling with “day after the craziest election year ever” fatigue? Yeah, we hear ‘ya.
It’s been a while since we rounded up our favorite SEO, content marketing and senior living copywriting articles. While some of you have said reading these things is worse than watching golf on TV (o.k. maybe it was me that said that), other senior living colleagues actually enjoy them.
However you come down on this one, the truth is you gotta keep up. Because things with Google are always changing.
So let’s get rolling y’all…
Playing Possum and the Content Roundup
Google loves giving their algorithm changes critter names. The lastest one is possum. Experts are saying possum changed as much a 65% of local search results! Yikes…
These articles will help you catch up to possum:
- Everything You Need to Know about Google’s Possum Update – from the folks at Search Engine Land
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Google’s Possum Update, How It Rocked Local SEO Rankings – courtesy of Inc.
More Google Stuff
- Google Begins Mobile-first Indexing, Using Mobile Content for All Search Rankings – see how Google is experimenting with looking primarily at mobile content (versus desktop) when returning search results
Other Stuff to Help with Senior Living Social Media
- Facebook Will Try Selling Ads on TV Screens – looks like the smarties at Facebook will testing it out this week amidst all of the election drama
- Three Social Media Tactics for Businesses that Struggle with Social Media
- How to Increase Facebook Engagement
Best of The Senior Care Specialists Blog
And in case you missed them, here are a few of our most popular blog posts!
- Is Your Senior Living Website a Man Lob or a Content mullet
- Creating Senior Living Website Value
- Senior Living SEO and Micro Moments
Drop us a line if you’ve found a helpful resource you’d like us to post in a future roundup!
And that’s it until next time…