Check out this great infographic from our friends at PR Newswire. They asked attendees of the CMI conference in Cleveland this week to fill in the blank, “Content is ….” Interesting answers! My favorites are: “Where your knowledge overlaps with their interests” and “Not about YOU but about telling stories the benefit your audience.” Don’t ya just love a good infographic??
We are gearing up for the holiday boom that happens every year in senior care. If you need some help pumping up your content or evaluating how you can better reach families on the senior care decision journey, send us a note. We’d love to help! 
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Christmas in July: Is Your Assisted Living Content Ready for the Holiday Rush?
The Senior Care Decision Journey
Creating a Senior Care Content Hub